Personal Training Prosperity in Eight Days

200 Trainers will
find new direction and a clear sense of balance between "who they are" and "what they do"

200 Trainers will ascend to new heights of achievement

200 Trainers will
emerge as new examples
of personal training excellence

200 Trainers will
Step up on a Platform
of Reverence and Respect

200 Trainers will
Find True Prosperity
Within Their Own Lives

200 Trainers will
Hear the "Click"

200 Trainers will
Know The Thrill
of Finding the Link
Between Passion
and Reward

200 Trainers will
Learn to Appreciate Their Own Power

200 Trainers will
Master the Art of
Building Both Strategic
and Endearing Relationships

200 Trainers will
Experience the Joy of Giving Without The Fear of Lack

200 Trainers will
Collectively Change
1,000,000 Lives for the Better

Step on
the Platform

Be one of the Winners

An essay and invitation by Phil Kaplan, Personal Fitness Trainer

Economists Warn of Financial Peril. You Don’t Stand a Chance of “Making It” as a Personal Trainer in This Economic Crisis.

No, you don't stand a chance of generating the income, reveling in the passion, or enjoying the prosperity you hoped your personal training career would bring . . . unless you’re different. I don’t mean just different . . . I mean radically different, another animal entirely, and I can teach you how to be that animal . . . in only 8 days.

“Whoa . . . stop right there, Phil! Are you telling me to forget about my training career?!! Who are you to tell me that?!! I know I have to tighten up, and consider something to fall back on, but I love training. I don't want to do "something different."

"Another animal entirely?!?!"

I don’t want to be an animal.

I want to be a personal trainer!“

Whew. Take a breath. This is a sensitive subject, after all, we're dealing with your career choice, with the choice that will in great part dictate the quality of life you enjoy, or fail to enjoy.

I know you want to be a personal trainer . . . but can you, just for a moment, move beyond the guard you have up and look beyond the walls most personal trainers feel restricted by? I know I run the risk of alienating you, of offending you, and perhaps of chasing you away . . . but my intentions are to introduce you to the concept of betterment, to unravel the tangled career path so many personal trainers connect with despite the absence of genuine lasting reward. My intention is to help you find all the juice your personal training career can provide, and I guarantee, with the right mindset and a series of strategic actions, you'll celebrate your career as the source of a newfound prosperity.

If you bear with me, I think you'll realize . . . I understand. I really do.

If you're willing to get to know me, I think you'll realize that not only do I understand, but I have been where you are and I've found a thrilling path that I wish someone had introduced me to years ago, a path that leads to personal training prosperity.

Of course you want to be a trainer . . . and with that you want to enjoy every aspect of being a personal trainer. That includes enjoying reward, reverence, gratitude, and prosperity. In other words, you want people to love you, to respect you, to recognize your professional talents, and to know how valuable you are. With that sense of value should come not only emotional reward, but financial reward. You deserve to be compensated as a true professional. If I’m off base, if that is NOT the case, call me whatever names you'd like and delete my emails or ignore my website. If, on the other hand, I’m even close to hitting the nail on the head . . . read on . . .

A Random Tour of Health Clubs Sheds Light on Reality

If you visit 10 random health clubs tomorrow and meet with assorted members of “the personal training staff,” you’ll find both reassuring and disconcerting similarities among the individuals. All of the personal trainers care about their clients (as we'd expect). They all prescribe safe and effective workouts (so far we are aligned). Here’s the big hiccup . . . they all share in a financial struggle they’re slow to admit, but they know all too well. Their credit card debt exceeds their savings, they block out thoughts of “future” because the questions are difficult to answer, and they immerse themselves in their work without a clear destination or sense of financial security.

That bleak snapshot may or may not reflect your reality, but it is the pervading condition that the personal training masses share.

If C + K + B is, in fact, the “norm” (Caring plus Knowledgeable plus Broke), what I want you to be is so far outside of that model it’s barely recognizable in the same forum.

I want you to be caring, knowledgeable, and extraordinary. I want you to be professional, powerful, and confident, and I find in order to get there you have to move way, way, way outside of the proverbial box.

In describing the rift between where you should be and where most trainers are, I can say, “a different animal,” “a different species,” or “a freaky alien.” Whatever I call it, get past the words and grasp the concept.

If you are to prosper, get as far away from the struggling masses as you can.

My Promise

I am committing to 200 personal trainers willing to pursue true excellence. I promise I will demonstrate the simplicity of increasing income exponentially without asking anyone to stray from their core business.

Getting clients, thrilling clients, and getting paid is the simple formula that drives personal training revenues. In 8 days I'll reveal strategies and systems for delivering extraordinary results and increasing personal income by over $60,000 per year. I also promise, everything I'll share in the 8 day curriculum is based on my own work with clients and everything I'll share in the 8 day curriculum has been indisputably proven.

I am a personal fitness trainer, I have been a personal fitness trainer for over 25 years, and I anticipate living the entirety of my working life as a personal fitness trainer.

- Phil Kaplan

I want to teach you how to eliminate any worry of where the next client will come from.

I want to share how simple it is to generate $4800 any time you’d like, or how to increase your income by $60,000 this year by focusing on only one new client.

Absurd?

Hardly.

The stategies that allow for exponential income increases (even in a challenging economy) just aren't common knowledge, nor are they a part of common practice among most personal fitness trainers.

For 200 trainers who are ready to leave the limits of convention, I'll provide the strategies.

The strategies aren't harebrained theory, nor are they new. They've served as the cornerstone of my personal training business for over a decade. They're scalable, they're replicable, and they're teachable They're proven, they're working, and they're yours if you want "it."

(Time out for a quick definition - "it" - the condition of prosperity shared among personal trainers who have learned to excel)

Prospering as
a personal fitness trainer,
in this economic climate, requires that you
raise your hand boldy and say,
"I want it. I want to be different.
I want prosperity."

Then you need direction,
a map, a sense of adventure, and an open mind.

As far as the "different animal" comment, please don't misunderstand. I want you to earn as you deserve by being a fitness professional who helps people change lives, by being an expert who empowers and thrills, by connecting the reality of being "in the trenches" with the concept of operating a financially sound and healthy business.

I'm not asking you to be anything other than a personal trainer, I'm simply pointing out that the type of personal trainer who feels the pinch of the present economic downturn is limited in his or her recognition of the opportunities that abound.

I've created a new offering that promises to turn the tables on the pervading negative mindset that infects far too many personal fitness trainers.

I’m going to teach 200 personal trainers how to win big, with pride, with morality, with ethics, and with a renewed or perhaps brand new sense of financial peace. You can decide there’s some catch, some trickery, or that this is one of those “get rich quick” deals that is too good to be true. Those are viable options and if you make any of the aforementioned decisions, you will not be one of the 200 I’m about to connect with.

If you know me at all you likely know my commitment to betterment, my commitment to honesty, and my commitment to helping others. If you don’t yet know me, perhaps a bit of trust is worth summoning up. If you'd like some resources to better understand my approach and my message, you can visit philkaplan.com. If you're ready to act, but concerned that whatever this offering is has got to come with a hefty price tag, I can promise you right now, money will not be an issue. I'll share the registration fee in a moment and I promise, you won't even experience a slight heart rate elevation.

The real questions you're going to have to consider are not going to be financial. They're actually questions that measure your courage, your commitment, and your sense of possibility:

Are you open to accepting opportunity and willing to follow a proven but less-travelled path?

Are you comfortable challenging convention?

Are you willing to prosper in an environment where the loudest voices will work to shut you down?

Are you willing to be "different" enough to experience a mindset that links your personal training career with abundance?

This is not hype, this is not a come-on, nor is it a promise for instant riches.

This is an offer intended for those committed personal trainers who really want to earn a living, who want to find just rewards, and who know, despite their personal history and present financial condition, they’ve got what it takes.

The project I'm assembling is opportune, unique, and . . . . affordable.

I'm sensitive to the scare that plagues all service businesses. I'm aware of the challenges personal trainers face in finding money to invest when they're uncertain which client will deem them an unnecessary luxury next.

This may be an odd time for me to promise prosperity. After all, CNN drones on and on about the foreclosure crisis. MSNBC devotes endless hours to espousing the perils of the unemployment horror and the investment collapse, and “disposable income” is a term we, as a population, no longer relish with any certainty at all. Are you going to follow the masses, or pursue prosperity?

I can change your course for the better in 8 days. Yes, I said 8 days.

I’m going to share precisely how you can become a “must,” how you can thrill clients without limit, how you can prosper in an environment where gloom and doom not only become disconnected from your personal income, but they more importantly become fuel for your creativity, your power, and your future.

What I have to share is life-altering, but it isn’t the “everything you need to know to be a personal trainer course.” I cannot teach you in the short period of time I’m committing to to achieve mastery of kinesiology or fitness. You must already have some very real skills in order to capitalize on the information I’m willing to share.

What I can teach you in eight days is how to turn your future into a certainty, into a promise of prosperity, assuming you already have a baseline of knowledge, an unbreakable passion, and a willingness to step outside the boundaries of convention.

I'm Fully Engaged in Your Future Success

Are you familiar with the term, Full Engagement? It lends itself to optimal performance, and when it comes to this new commitment I’m taking on, the promise to launch 200 fitness professionals to new heights of achievement, I’m in it. Fully.

How much do I believe in this vision? I’m no longer going to do any professional consulting outside of working with these 200 fitness pros. I’ve sold the health club I’ve owned for the past seven years and I’m free of the commitment to 72 employees and 3500 members. Yes, I’m fully engaged to your success if you come on board.

I will not take on any new health club projects, any new speaking commitments, or any new writing assignments. I’m giving my all to operating under this new paradigm and sharing the rewards with 200 achievers who seek to step up and separate from the masses.

I will teach you, in 8 days, how to increase your income by $60,000 annually in any economic climate, doing precisely what I’ve done, and precisely what I’ve proven forty times over with personal trainers willing to move outside convention. Write that down. Hold me to it. This is solid, groundbreaking, career-changing information with my full commitment behind it.

Are you ready to blow things out, to challenge yourself to reach new heights of excellence, to rocket beyond the boundaries of convention? If so, I’m now going to ask you to make a financial commitment, one that may shock you, not in the way you'd expect.

I won't ask you to invest the $899 personal trainers have invested for years to attend my weekend Forums. I will not even ask you to invest what one of my personal training clients would pay for a consultation.

The information I'm going to share in this 8-day project is the same information I've shared with health club owners, high level studio operators, and independent entrepreneurs for over $10,000, and when I share the full registration fee, the only fee you'll commit to in the course of the 8 days, you're likely to disbelieve. I expect that.

I want you to be skeptical. I want you to wonder how anything could be as valuable as I've promised . . . for an investment of less than $1,000. Much less than $1,000.

OK, enough teasing.

Here it is.

The 8 days, the project I've developed to help 200 "we want to be different" trainers find the prosperity they deserve, is forty-four-dollars-and-seventy-five-cents. For real.

That’s less than you’d charge for a single personal training session. Ludicrous? Yes. That’s a $1,000+ return for every $1.00 you invest if you’d like to follow the groundwork I lay out in these eight days.

Is there a catch? No. It’s simply opportunity meeting need. If you have the need to earn more, to capitalize on your passion, to separate yourself from the personal training masses, register now for 8 days of growth.

Will there be another chance? Will I ever do this again? I don't know. Honestly. Right now I want to hear 200 "thank you's" from personal trainer who make their personal dreams come true. When 200 registrations have come in, the door closes, at least for now. I hope, if you seek betterment, I've removed every excuse. Will you be one of the 200? That's less than .05% (that's 5 one-hundredths of a percent) of individuals calling themselves personal trainers. This promises to elevate a tiny segment of the personal training marketplace to a very small platform where celebration abounds.

Most personal trainers will cling to the old paradigm, but a few shall rise to set a new standard. Most personal trainers will fail to speak words of hope as they become immersed in money-worry and struggle. Most personal trainers will fail to see opportunity when it cruises before their eyes, and most personal trainers will neglect to hear this message, the message that success is a choice in a field that deserves to be recognized for its nobility and value.

The eight days will include a series of live teleconferences, downloadable audios, and emails, all providing tools and strategies intended to change your mindset, your actions, your outcomes, and your reality. Are you ready? It's your call, but make the call quickly. The 8 days begins in a few weeks.

Register now, before the 200 spots fill up.

If you're ready, it's time to find extraordinary reward.

It's time to test the limits of your own potential.

It's time to challenge "what is" and be a part of "what will be."

It's time to Be Better. Click here to register.

Open the door to your future. Better Days await you, and those days can start as soon as you decide to be "different," as soon as you decide to take responsibility for your own career, as soon as you decide you are a professional and deserve to reap the rewards that come with being extraordinary. Join me and a handful of others. Register for the 8 days right now and get excited. Shake off the negative talk that pummels you if you allow it to and prepare to see an entirely new realm of possibility.

The moments you've been waiting for are about to unfold.

Click here to register for 8 days of change.

- Phil Kaplan, Personal Fitness Trainer