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8 Days

In order to introduce personal trainers who may be stuck or struggling to the principles that drive the Be Better program, I've constructed an 8 day vehicle whereby I can instill new perspectives and provide direction for immediate forward motion.

Over the course of 8 days, through teleconferences and downloadable materials, I connect with a group of inspired trainers seeking career development.

If you're reading this prior to the start date below, registration is open.

START DATE: April 14, 2009

If you've missed the start date, I may or may not do this again. If you have interest, visit the above pages to better understand the offerings and then email me at phil@philkaplan.com with the subject "next 8 days.." I'll respond when a new program is scheduled.

SOME OF WHAT YOU'LL LEARN

  • Why you'll never "turn around" the situation you're in and how you leap forward to instant growth
  • Why you MUST allow your clients to falter and do things incorrectly
  • Why the two most common mistakes personal trainers make limit their growth forever
  • Why You Should Never Commit to "Goal Setting"
  • Why Setting Goals Limits Your Forward Progress and Can Become Self-Defeating
  • How you find the two people who will spring you to an endless stream of new clients
  • How to create the irresistible offer without ever spending a cent on advertising
  • How to structure your relationship with the health club industry
  • Why asking doctors for referrals can be the most costly mistake you ever make
  • How to use five actions that ensure clients do precisely what you suggest anytime you want them to
  • How to separate yourself from any competitor in the eyes of your marketplace
  • How focusing on only one new client can increase your annual revenues by $60,000 the first time you employ this strategy

Success in the field of personal training requires tools not commonly taught in mainstream fitness facilities or in certification or continuing education courses. One you understand your potential, you'll realize that whether or not you prosper and find long term gratification in this noble and rewarding field is a conscious choice. In 8 days I can reveal the tools and strategies that allow you to design your future.

Phil Kaplan

This site and all attached intellectual material protected by Copyright Phil Kaplan 2009

 
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200 Trainers

 

200 Trainers will
emerge as new examples
of personal training excellence